Minimalist Visual Identity for German Skincare Brand OM

A German skincare brand – OM – stands for premium beauty products and carefully selected formulas featuring hyaluronic acid. The new visual identity by a Berlin-based studio Navarra is reflect the quality of OM’s products alongside brands values such as transparency, efficacy and “Made in Germany” tag.

With Dinamo Monument Grotesk typography and clean, minimal packaging, the designers captured OM’s premium essence and created a branding that stands out in the avalanche of contemporary beauty brands through timelessness and restraint.

OM visual identity exudes restraint
OM visual identity exudes restraintOM visual identity exudes restraint
OM visual identity exudes restraintOM visual identity exudes restraint
OM visual identity exudes restraintOM visual identity exudes restraint

www.navarra.is

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