The legendary rapper and NFT enthusiast Snoop Dogg draws in over a massive $45M in profits in just 6 days after the release of his B.O.D.R (Back on Death Row) NFTs
Only 25,000 Snoop’s NFT Stash Boxes were made available in total, and each one was priced at $5,000.
Over 9,000 Stash Box NFTs had already been sold at the time of posting. The B.O.D.R NFTs would generate over $125M in profits if all 25,000 are sold by the time the sale ends on February 18.
Snoop dropped his B.O.D.R NFT album in collaboration with Gala Games with each Stash Box having only 1/17 of the tracks from the album.
In addition to the NFT album drop, Snoop Dogg also announced his plans to make the iconic Death Row Records, hiphop’s first-ever NFT label.
Snoop revealed this during a Clubhouse chat, also adding that the label will introduce and release music through the metaverse.
He acquired Death Row Records co-founded by Dr.Dre and Suge Knight, the very label where he made his historic debut, on Feb.10. Just days before his Super Bowl LVI halftime performance.
He is still working on acquiring ownership of the Death Row music catalog, which is expected to be completed soon.
“We will be putting our artists through the metaverse and through a whole other chain of music. Just like how we broke the industry when we was the first independent to be major…I want to be
the first major in the metaverse so Death Row will be an NFT.”
— Snoop Dogg (@SnoopDogg) February 15, 2022