Xbox exec insists that Microsoft is no longer competing with Sony and Nintendo

Xbox exec insists that Microsoft is no longer competing with Sony and Nintendo 1

Microsoft is apparently looking to the future — future rivalries, that is. It seems like the company might be trying to extricate itself from the traditional Nintendo/PlayStation/Xbox console cycle, and instead decided to focus its attention on two other threats: Amazon and Google.

Xbox head Phil Spencer said this in an interview with Protocol:

When you talk about Nintendo and Sony, we have a ton of respect for them, but we see Amazon and Google as the main competitors going forward. That’s not to disrespect Nintendo and Sony, but the traditional gaming companies are somewhat out of position. I guess they could try to re-create Azure, but we’ve invested tens of billions of dollars in cloud over the years. I don’t want to be in a fight over format wars with those guys while Amazon and Google are focusing on how to get gaming to 7 billion people around the world. Ultimately, that’s the goal.

Is it me, or are the console manufacturers acting like a couple that just had a breakup? They have this weird detente going on. Sony wants to know on the sly what price Microsoft is putting on its new console. Microsoft is insisting it’s over Sony and all about its new rivalry with the cool kids.

[Read: The Nintendo Switch has probably outsold the Xbox One]

Regardless, Spencer’s not wrong, but I don’t think he needed to throw shade at Sony or Nintendo to make his point. It’s true that Microsoft’s had to vary its strategy with regards to the future console market, if only because its hardware sales aren’t doing so well compared with the other console makers. It’s also true that cloud gaming is going to be a big part of gaming’s future, if only because so many big tech companies seem ready to brute-force that future. Microsoft has a leg up there, with regards to its cloud infrastructure.

I don’t think Microsoft should count them out just yet, though. Cloud gaming is still a ways off from becoming the norm — and so far Amazon and Google aren’t the big names in gaming that Sony and Nintendo are. You can make plans for the tech all the live-long day, but if gamers don’t go for it… then gamers don’t go for it. Amazon and Google have some stumbles to make before they become the tour de forces in gaming I’m sure they aspire to be, and that’s okay. They can certainly afford it. And Sony and Nintendo have time to work out how they’ll enter the cloud space, if they do at all.

Xbox, Nintendo, and PlayStation aren’t going anywhere — but their relationship with each other might change. Personally, I want a gaming future where there’s space for everyone and a market that has enough options to fulfill the needs of all gamers. Hopefully that’s what we get.

About the author

E-Crypto News was developed to assist all cryptocurrency investors in developing profitable cryptocurrency portfolios through the provision of timely and much-needed information. Investments in cryptocurrency require a level of detail, sensitivity, and accuracy that isn’t required in any other market and as such, we’ve developed our databases to help fill in information gaps.

Related Posts

E-Crypto News Executive Interviews

Crypto Scams

Cryptosoft Trading Bot Review
June 27, 2022
The Largest Crypto Scams Of 2022 (So Far)
The Largest Crypto Scams Of 2022 (So Far)
June 14, 2022
How Do Scammers Entice Their Prey?
May 10, 2022
Beanstalk Farms Loses $80M In A Massive DeFi Governance Flash-Loan Hack
Beanstalk Farms Loses $80M In A Massive DeFi Governance Flash-Loan Hack
April 23, 2022
Joon Pak Head of Crypto at Prove talks to Us about Crypto Fraud And More
April 11, 2022

Automated trading with HaasBot Crypto Trading Bots

Blockchain/Cryptocurrency Questions and Answers

Is The Crypto Market Combating A Lehman Brothers Moment?
Is The Crypto Market Combating A Lehman Brothers Moment?
June 30, 2022
Roundtable Interview-What is the Effect of The Russia-Ukraine War on Cryptocurrency Prices?
March 4, 2022
How Does Bitcoin Casino Work + 2021 Beginner’s Guide
November 8, 2021
How to Buy and Sell Cryptocurrency
November 8, 2021
What Are Bitcoin Futures And How Will They Work In 2022?
November 4, 2021

CryptoCurrencyUSDChange 1hChange 24hChange 7d
Bitcoin19,281 0.11 % 0.36 % 10.43 %
Ethereum1,077.3 1.08 % 2.95 % 13.42 %
Tether1.002 0.01 % 0.07 % 0.11 %
USD Coin1.003 0.03 % 0.04 % 0.07 %
BNB218.83 0.31 % 1.14 % 8.79 %
Binance USD1.007 0.44 % 0.51 % 0.48 %
Cardano0.4542 0.00 % 1.12 % 8.85 %
XRP0.3164 0.02 % 1.01 % 13.86 %
Solana33.40 0.55 % 2.96 % 21.20 %
Dogecoin0.06710 0.79 % 0.98 % 2.14 %

Bitcoin (BTC) $ 19,280.43
Ethereum (ETH) $ 1,066.92
Tether (USDT) $ 1.00
USD Coin (USDC) $ 1.00
BNB (BNB) $ 219.38
Binance USD (BUSD) $ 1.00
Cardano (ADA) $ 0.454451
XRP (XRP) $ 0.315862
Solana (SOL) $ 33.29
Dogecoin (DOGE) $ 0.066616