Is Enabling People Own an NFT within 5 minutes at Indian Art Fair!
At the booth set up at the Art Fair, Tezos India and BeFantastic are jointly promoting awareness on clean NFTs
29th April, 2022: In a bid to inspire and increase the adoption of Tezos-based clean NFTs among artists, Tezos India is marking its presence at the ongoing Indian Art Fair 2022 – South Asia’s leading modern and contemporary art platform – which is being held at NSIC Grounds in New Delhi. To this end, Tezos India has collaborated with BeFantastic, a tech-art platform to run a booth at The Studio, Indian Art Fair.
Through this initiative, Tezos India and BeFantastic jointly are welcoming visitors into the world of digital art with the objective of providing knowledge related to NFTs, and creating a superlative Web3 experience. At the booth set-up by BeFantastic and Tezos India, a number of exclusive digital art NFTs are being showcased on the screens that are serving as an inspiration to the budding artists who aim to make a name for themselves in the industry. Furthermore, certain NFT giveaways are done where individuals can scan QR codes through the Naan Wallet app and collect the NFTs in their wallet within 5 minutes. Among the innovative art project-based NFTs being highlighted as giveaways here include –
● Whale tales: An art project that uses AI-generated imagery to interactively present stories about the role whales play in mitigating Climate Change.
● Earthling meditations: An interactive online experience that acts as a tool to meditate upon and collectively explore complex feelings around Climate Change, based on contemplative practices centred around nature, mindfulness and community, in a bid to activate individual Climate action.
● Radbots: An NFT collection of conversational videobots created by leading playwrights, artists and screenwriters from India, Sri Lanka, the UK and Germany. This project gives voice to characters from traditionally under-represented communities, both economically and in the tech-sector, enabling them to interact with their audiences.
Speaking at Tezos India’s strategic participation at the Indian Art Fair 2022, Om Malviya, President, Tezos India said, “Indian artists have taken much interest in minting their NFTs on Tezos. Tezos India has, in the recent past, assisted many artists to mint their NFTs on Tezos and guided them through the process. We are now excited to partner with the BeFantastic team to make our mark at the Indian Art Fair, where we are enabling individuals who have no idea about NFTs to own one within 5 minutes through the help of Tezsure and Naan Wallet. The Tezos India business development and tech teams are present throughout the event to facilitate the booth and thereby create a buzz with Tezos-based NFTs.”
Kamya Ramachandran, Director at BeFantastic said, “We are really excited to collaborate with Tezos India and combine our efforts to promote art and technology for a positive future. This collaboration hopes to be the first of many presenting high quality TechArt as clean and green NFTs.”
To make things further interesting at the Art Fair, Tezos India has is conducting an activity titled – “A Selfie with Van Gogh NFT”, where any visitor can take a selfie with Van Gogh’s portrait. As of date, the language and functionalities of blockchains and NFTs, remain esoteric at best to the world at large. To unpack this and ease more people to make more informed decisions while navigating this field, BeFantastic will be presenting a session named ‘NFTease’ at India Art Fair 2022, where Mr. Om Malviya, President, Tezos India will be participating along with Aparajita Jain, Director of Nature Morte, Founder of Terrain.art; Raghava KK (Artist) and Vasundhara Das, Actor, Musician & Radbot Creator, addressing some of the burning questions as to the opportunities and challenges of the field, and how this space interacts with traditional art economies, alongside other ways it might impact humanity through our everyday lives.
Notably, BeFantastic is an organisation that envisions a positive, sustainable future leveraging creative tech. Collaborating with Tezos India certainly acts as a catalyst for making such a vision come true. With a series of such activities, Tezos India aims to educate Indians about NFTs and more importantly clean NFTs on the Tezos blockchain. In the near future, Tezos India
will be encouraging more artists to take on the digital art world of NFTs and assisting them to create for themselves a path into the Web3 ecosystem.
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About Tezos India
Tezos India is an organization supporting the Tezos ecosystem in the Indian sub-continent and is a grantee of Tezos Foundation. As innovation in the blockchain space advances in India, Tezos India constantly strives to address key barriers facing blockchain adoption to date in India: developer adoption, education & training, and ecosystem development. Tezos is a self-upgradable blockchain that enables forkless upgrades with its on-chain governance system, improving accessibility and longevity for solutions built and utilised by the Tezos community. Website: https://tezosindia.org.in
